How Twitter celebrated the #Queenat90

April 22 2016

By @G_Parsons33

Published in Trends

On Thursday April 21st, the UK celebrated the Queen’s 90th birthday. She received hundreds of thousands of messages on social media wishing her many happy returns, and we used Visibrain to look back on what Twitter had to say.

There were 334,583 tweets about the Queen’s birthday between April 20th at 5 pm and April 22nd at 3 pm, posted by 205,754 people.

An overview of Twitter activity around #Queenat90

While the 53% of birthday wishes came from the UK, the birthday of the Britian’s longest reigning monarch attracted attention from around the world. 14,7% of tweets originated from the United States, and 4,2% from Canada.

The countries that were sending tweets about her Majesty's birthday

The #HappyBirthdayYourMajesty hashtag was the most common, used 233,776 times. The #Queenat90 hashtag came in second at 147,238 tweets:

The top hashtags used to wish the Queen a happy birthday

The most-retweeted posts were all from the @BritishMonarchy and @ClarenceHouse Twitter handles, who were posting official photos of the Queen:

The most retweeted posts for the Queen's birthday

The event was widely covered by the press, the most shared articles being apiece by the BBC and a photo compilation by the Press Association @PA:

The most-shared artciles for #Happybirthdayyourmajesty

Her Majesty also received a tweet from the Prime Minister:

Messages from celebrities such as singer Olly Murs, comedian David Williams and TV presenters Ant and Dec:

Of course, the brands weren’t going to let themselves be outdone:

There was even a message from space:

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Published in Trends