FYP to ROI:

The TikTok Playbook for Brands

Discover how the world’s biggest brands are mastering TikTok in Visibrain’s study. From Duolingo’s unmatched creativity to BMW’s polished luxury positioning, this study breaks down what drives real engagement on TikTok. Using exclusive data from the Visibrain platform, it analyses how brands across industries adapt their tone, style, and strategy to connect with audiences, and what marketers can learn from them.

Whether you’re a social media professional, PR strategist, or brand leader, this study offers data-backed insights into what it really takes to succeed on TikTok. Explore case studies, engagement benchmarks, and key lessons from viral campaigns and see how social listening can help your brand stay relevant, authentic, and ahead of the curve.