#BackToTheFuture: The top ten brands tweeting about Back to the Future Day

October 21 2015

By @G_Parsons33

Published in Trends

Today, October 21st 2015, is Back To The Future Day, and the #BackToTheFuture hashtag has been taking over our Twitter streams. The world has been tweeting like crazy to celebrate the date Marty McFly and Doc time-traveled to in the classic hit movie.

Of course, brands have been rushing to jump on the Delorean bandwagon, so we used the Visibrain platform to give you the top ten most-retweeted #BacktotheFuture posts of the day!

In ascending order, here are the top top fifteen most retweeted posts about Back to The Future Day (counted at the time this article was written):

10- Mercedez-Benz:

The @MercedezBenz Twitter account was promoting their vision of autonomous driving:

9- Paddy Power:

Betting brand @paddypower is up next with this tongue-in-cheek post:

8- Shake Tastic:

Everyone loves a freebie, so @Shaketastic’s #BacktothefutureDay competition to win a branded t-shirt went down a treat:

7- Toyota:

@Toyota’s tweet announcing the release of their new ultra-futuristic Toyota Mirai model was a big hit:

6- Jelly Bean Factory:

@Gourmetbean appealed to our sweet-tooth with this prize:

5- Microsoft:

@Microsoft posted the key to a hidden feature on their website with this little gem (we won’t tell you what happens when you type OUTATIME into the website search bar, you’ll have to find out for yourselves!):

4- Waterstones:

@Waterstones tempted hardcore fans with their own competition:

3- Secret Cinema:

Aptly-named @secretcinema is next with this enigmatic tweet:

The top two brand tweets for Back To The Future Day won’t come as a surprise to anyone familiar with the movies, and yet neither of them used any of the Back To The Future Day dedicated hashtags. The winners are:

2- Pepsi:

This tweet from @pepsi was massively shared after they offered a limited addition series of #PepsiPerfect, as featured in the movie:

1- Nike:

@Nike sprinted into first place with their teaser tweet about the potential release of the Nike MAG trainers featured in the movie, gaining over 15,000 retweets:

At the time this article was written the secret still hadn’t been tweeted, so stay tuned for Nike’s big reveal!

BONUS: We think that this cute tweet from @walkers_crisps deserved WAY more retweets:

And there you have it, the top brand tweets for #BackToTheFutureday so far!

We leave you with this sobering message:

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Published in Trends