Why LinkedIn Deserves Your Listening Attention

While LinkedIn isn’t always the first platform that comes to mind when we think of social media buzz, it’s increasingly where B2B conversations take shape and thought leadership gains traction. From emerging trends to executive branding, LinkedIn is a goldmine of insights, if you know how to listen. 
That’s where Visibrain comes in.

Screenshot 2025-07-01 at 16.01.50

 

Key Highlights from the Session

At DMWF, we shared how social listening on LinkedIn can help brands:

  • Identify and monitor key opinion leaders in their sector
  • Track influential voices using curated monitoring panels
  • Measure traction and engagement across thought leadership campaigns
  • Inform content strategy based on real-time conversation trends
  • Spot partnership opportunities with creators and company pages driving the most engagement

We also walked attendees through real-world use cases and live data examples from the Visibrain platform, showing how brands are already leveraging LinkedIn listening for influencer monitoring, trend detection, and strategic positioning.



Screenshot 2025-07-01 at 16.04.11





Strong Turnout and Meaningful Engagement

We were blown away by the turnout, a special thank you to everyone who attended! The session sparked some fantastic conversations at the Visibrain booth afterwards, and we’ve loved hearing how many of you are keen to get started with LinkedIn listening.

DMWF-244-1



What's Next?

Social listening isn’t just for crisis management or Twitter buzz. On LinkedIn, it can be a strategic asset for any brand looking to lead—not just join—the conversation.

Want to learn more?
Get in touch with us or book a demo to discover how Visibrain can help you make the most of LinkedIn insights.