Visibrain Takes the Stage at Observe Summit 2026

LinkedIn Listening, Done Right

On Friday, November 6, Nishay Arshad, International Marketing & Business Development at Visibrain, and Jules Letrilliart, Head of Account Executives, will present a joint breakout session titled “LinkedIn Listening, Done Right.”  

LinkedIn is a key platform for professional conversations, industry discussions and thought leadership. But effective LinkedIn listening requires more than monitoring mentions or tracking engagement. It means knowing what to listen for, how to identify meaningful signals and how to translate those findings into practical recommendations. 

During their session, Nishay and Jules will explore best practices for listening on LinkedIn and examine why the platform deserves a more prominent place in social listening strategies.

From LinkedIn Conversations to Smarter Strategies

Listening effectively is only the first step. The real value comes from putting insights into action. By taking a more structured approach to LinkedIn listening, organisations can broaden their understanding of the digital landscape and make better-informed strategic decisions.

This is also what makes LinkedIn listening relevant to the wider conversation at Observe Summit: moving beyond collecting data to understanding what it reveals and how it can be used.

Meet Visibrain at Observe Summit 2026

Visibrain looks forward to joining the social intelligence community in Paris and contributing to the discussion on how brands can get more value from online conversations.

Join Nishay Arshad and Jules Letrilliart on Friday, November 6, for LinkedIn Listening, Done Right, during the 11 a.m.–12 p.m. breakout-session window.

Discover how a more considered approach to LinkedIn listening can help your team uncover meaningful insights and strengthen its communications and marketing strategy.

Coming Up: Measuring the Impact of Employee Advocacy

Visibrain will also be joining The Social Intelligence Lab for an upcoming webinar, “When Employees Become Advocates: Measuring the Impact of LVMH's Employee Voices,” on November 18, 2026, at 4:30 p.m. GMT.

Featuring Nishay Arshad and Sophie von Mensenkampff from Visibrain, the session will explore how social listening can help organisations measure employee advocacy beyond reach and engagement, identify influential employee voices, and understand which content drives meaningful brand visibility. Using LVMH as a central case study, the webinar will offer practical perspectives on turning employee conversations into measurable impact.