Twitter's Top New Year's resolutions for 2016

January 7 2016

By @G_Parsons33

Published in Trends

Whether you take them seriously or not, New Year’s resolutions are a big part of the festive season. This year has been no exception: 431,226 tweets about New Year’s resolutions have been posted since December 25th, from users vowing to makes changes to their lives for 2016.

So which changes are people promising to make the most on Twitter? We used the Visibrain Twitter monitoring platform to find out.

How did we do it?

We looked at the most commonly used expressions appearing in tweets about New Year’s resolutions posted between December 25th and January 6th.

1 - Get fit at the Gym

Surprise surprise, joining the gym is the most-tweeted New Year’s resolution for 2016. The words “gym”, “fit”, “fitness” and “workout” have been tweeted 18,714 times since December 25th. This post by @danmarinari was in the top most-retweeted:

The most-shared link in tweets about getting fit for 2016 was an article from appleinsider.com about fitness apps:

The top link shared in tweets about fitness and joining the gym for New Year

However, it’s a well-known fact that the sale of gym memberships soars in January, and regular gym-goers were also taking to Twitter to express their frustration at the sudden rush of new arrivals:

2 - Lose weight

Predictably, losing weight and healthy eating are also a priority for many this January. The words “weight” “diet” and “health” have been used in 16,733 tweets, making it the second top New Year’s resolution this year.

The most-retweeted post about New Year weight-loss was tweeted by Arnold Schwarzenegger, who seems to be having trouble with his pledge already…

Good luck Arnie.

3 - Quit smoking

Next up on our list of top pledges for 2016 is giving up cigarettes, with 4,949 tweets from smokers vowing to quit for good. The number may have been helped along by a certain celebrity who had allegedly also made the resolution…

If we look at the top hashtags used in tweets about giving up smoking, we can see that e-cigarettes are a hot topic for those trying to quit: #ecigs is the third most common hashtag.

The most frequently used hashtags in tweets about giving up smoking.

4 - Save Money

Saving money and better money management are also among the top New Year’s resolutions for 2016. 3,544 tweets containing the word “money” have been posted since December 25th. The most retweeted post is this tip from @HSBC_UK:

Interestingly, fitness and finance seem to come together in this particular resolution, as the most-shared link in tweets about saving money is an article from Forbes about saving money on a gym membership.

Good luck to all of you out there who are sticking to their New Year’s resolutions and a Happy New Year from everyone here at Visibrain.

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Published in Trends